Entertainment & Media were the first industry to reap and tap into the benefits of digital reality transforming to an immersive form of entertainment through AR/VR. In pursuit of gaining new audiences and improving engagement experience, entertainment businesses should think of integrating AR/VR technology.
Use cases of AR and VR technology in the Entertainment and Media Industries
AR and VR technologies seem to bring maximum benefits to different fields in the entertainment industry. These include:
- Drive audience engagement
- Provides real-time experience for users
- Engaging AR Ads
- Engagement in amusement parks
- AR advertising
Boost marketing campaigns by integrating AR in magazines, pamphlets & flyers. Implement dynamic 3D animation into 3D models and improvise branding.
Create emotional connection with the audience by employing AR/VR ads. Real life object recognition, the AR/VRsoftware finds a unique symbol via web services.
Whether you need a tour of a museum, an exhibition to be more engaging or to put things in context, we are here to help you introduce AR / VR implementation.
With AR and VR, every participant in the concert can enjoy the seats in the front row at an affordable price, which means that the organizers can avoid the need to worry about the venue capacities.
With AR and VR solutions real-time information on speed and trajectory of balls, weather parameters, players' background and track records at various sporting platforms can be obtained.
AR and VR for amusement and theme parks are on the go helping create exceptional and extraordinary experiences. Many are either incorporating an AR/VR component into existing rides and roller coasters.
Devden is obligated to provide high quality entertainment experience and personalised contents for maximum satisfaction to our clients. Our professional team of experts doesn’t compromise on quality and are well versed in technological advancements.
We are committed to exceed client expectations and deliver exceptional services.
Founder and CEO, Agora Designs (Design Crasher)
I worked with DevDen to create some 3D furniture models for my app Design Crasher. As an interior designing app it needed some high quality 3D models. When I reached out to DevDen, Ram and Prabakaran were very helpful. Especially, Prabakaran was always available to address my concerns. They created beautiful and realistic looking models that met my high expectations. I would definitely continue to work with them in the future.
Siva Prasad – Director of Technology
Onix Media Studio
I’m using DevDen’s services for two different projects and have been working with them for a few months now. They are always on time with their deliveries and never let me down. Their level of quality is unmatched. They listen to what I need and always deliver quality output. They are also very responsible when working with deadlines.
Global VR Consultant
It is always a pleasure to work with DevDen. Very dedicated team lead by Mr.Ram. They know their job well, well planed and the team will come up with all the questions upfront before they start their work. Their USP is “On Time Delivery”. The team had stretchered on holidays to complete the last minute updates that we had given. Our clients were very happy with the 3D models for the learning App. Always recommend Devden to my friends and colleges. Have worked, Am working and will continue to work with Devden ALWAYS! Good Luck Team!
The entertainment industry makes the most of augmented and virtual reality. Games, movies, events, exhibitions, museums take advantage of AR and VR to market themselves and to attract more customers.
VR in social media allows multimedia communications to attract people in more exciting ways. These technologies are allowing users to interact with video games, ads, films, and various multimedias.
Augmented reality is one of the emerging technologies to have a strong impact on social media apps in recent years.
AR has been used effectively in PR and marketing campaigns for motion picture, TV, and other media promotional campaigns.
Virtual reality environments allow common people to engage with the exhibits, concerts, museum, gallery to view 3D images and these images appear real to the audience, so the entertainment seems realistic and fun loving.
These technologies replace and add digital features to visual perception. AR adds digital elements to the physical world while VR immerses the audience into a virtual world. Common examples of AR are Snapchat filters and Pokémon Go.